In a world where identities often blur in the digital age, Sukruti Narayanan stands out as a beacon of individuality, leadership, and innovation. Her story is one of relentless passion, resilience, and a commitment to making a difference. From founding The Spark Icon to spearheading global initiatives, Sukruti’s journey is a testament to the power of unique identity and the courage to break boundaries.
Sukruti Narayanan: The Visionary Behind The Spark Icon
As the Founder & CEO of The Spark Icon, Sukruti Narayanan is on a mission to redefine how brands are perceived, both as organizations and as individuals. Her approach is rooted in a powerful belief—every entity possesses a unique identity that sets them apart. It is this distinctiveness that can transform an ordinary name into an iconic brand, and an individual into an inspiring leader.
Sukruti’s vision is not merely about creating brands; it’s about crafting narratives that resonate, inspire, and lead. Her expertise in strategic communication and public relations is guided by her deep understanding of brand identity, which she leverages to help clients build a legacy that transcends conventional boundaries.
The Journey of a Communication Maverick
Sukruti Narayanan’s journey began with a simple yet powerful idea—communication is the bridge that connects vision to reality. Her career took off as a communication professional driven by an innate curiosity to understand and create impactful brands. But her ambition did not stop at conventional career success.
Joining the World Communication Forum (WCF), she became a pivotal member of the organizing team, eventually rising to the role of Global Manager for the C4F Awards and the Producer of StartUp Day in 2017. Her innovative event curation and strategic global partnerships cemented her reputation as a visionary in strategic communication.
A Champion of Positive Journalism
Sukruti’s belief in spreading positive vibrations through storytelling led her to join the editorial team of PreSense, India’s first and oldest online magazine dedicated to positive journalism. Her contribution to this platform has inspired countless readers, proving the power of constructive narratives in a world inundated with negativity.
Celebrating Excellence in Leadership
Her passion for recognizing exceptional leadership found a platform through her role in the Organizing Committee of Sansad Ratna Awards, which honors top-performing Indian Members of Parliament. Her involvement extended beyond event management; she played a strategic role in highlighting exemplary governance and leadership, further emphasizing her commitment to celebrating meritocracy.
Empowering the Future Through Technology
An advocate for technological advancement, Sukruti Narayanan co-founded the Robotics and Artificial Intelligence Foundation (RAIF), a non-governmental organization aimed at revolutionizing tech education in India. Under her leadership, RAIF reached over 500,000 students, particularly in rural areas, democratizing access to cutting-edge technological education.
Sukruti Narayanan also mentored over 3000 college students through her Prime Movers Program, inspiring a new generation of tech enthusiasts and leaders. Her journey is a testament to her belief that education and innovation can change lives, especially when focused on underserved communities.
Leading Business Growth at MEWorld
In 2021, MEWorld, an Australian Media and IT conglomerate, recognized Sukruti’s extraordinary leadership and appointed her as the Director of Business Growth & Public Relations. Her role involves steering business growth, enhancing brand equity, and nurturing stakeholder relationships.
Her vision to take MEWorld’s OTT platform global is driven by a bold goal—1 million global users. By leading creative content, strategic sponsorships, and dynamic collaborations, she is setting new standards in the digital entertainment space. Her first initiative in this role was the launch of ME Magazine, aimed at promoting positive journalism on a global scale.
A Global Communication Strategist
Before MEWorld, Sukruti Narayanan served as a Global Manager for C4F Awards and a Global Partnership Strategist at the World Communication Forum. Her strategic prowess was instrumental in curating global events, fostering partnerships across 58 countries, and collaborating with leading global companies.
Her career journey reflects her adaptability and determination, from working as a Sales Coach at Optus to becoming an influential communication leader. Her experiences across geographies and industries have equipped her with a unique perspective on strategic communication and business development.
Resilience and Reinvention: A Personal Journey
Sukruti Narayanan’s journey is not just about professional accomplishments; it’s also about personal growth and resilience. After moving to Australia, she rebuilt her career from scratch, embracing roles as a Telesales Consultant, Culture Manager, and Sales Coach. This phase taught her invaluable lessons in adaptability and resilience.
Taking a break for pregnancy was not a pause but a phase of renewal. Sukruti Narayanan returned with more strength, embodying the belief that rest can be a powerful source of reinvention. Today, she is a champion of work-life balance, inspiring countless women to pursue their ambitions without compromising their personal lives.
Championing Women in Tech: Mission ShakthiSat
Among her many accomplishments, Mission ShakthiSat holds a special place. As the Head of Global Partnerships, Sukruti leads this historic all-women space mission, engaging 12,000 girl students from 108 countries. This initiative not only empowers women in STEM but also symbolizes her return to her tech roots.
Her journey from being the only woman in a tech classroom to leading an all-women space mission is nothing short of revolutionary. It reflects her commitment to breaking gender stereotypes and paving the way for future women leaders in technology.
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