Devika Bulchandani :- In the fast-paced world of global advertising, where creativity meets strategy, one name shines brightly Devika Bulchandani. The newly appointed Global CEO of Ogilvy, she not only makes history as the first Indian-origin person but also as the first woman of color to lead this British advertising juggernaut based in New York.
Devika Bulchandani’s Early Life and Education: A Foundation for Success
Born in the culturally rich city of Amritsar, India, Devika’s journey began at Welham Girls’ School in Dehradun. Her educational pursuits led her to St. Xavier’s College, Mumbai, where she delved into English and Psychology. Her passion for communication then led her to the University of Southern California, where she earned a Master’s in Communications in 1991.
From McCann to Ogilvy: A Storied Career Unfolds
Devika’s ascent in the advertising realm is marked by significant milestones. Devika Bulchandani served as Chief Strategy Officer and later as President at McCann, contributing to the success of campaigns for global giants like Mastercard, Kraft, and Unilever.
In 2020, she made a pivotal move, joining Ogilvy, and in a short span, she ascended to the role of Global President in January 2022, eventually becoming the Global CEO in September 2022.
Personal Life: Balancing Act Beyond Boardrooms
Behind the title of a corporate trailblazer is a woman who excels not only in the boardroom but also in her personal life. Married to Ashwin Bulchandani, the couple shares the joys of parenthood with their two children. Interestingly, her younger sister, Priya Seth, adds another layer of creativity to the family as an accomplished Indian cinematographer.
Championing Causes through Creativity: A Legacy Unmatched
Devika Bulchandani, or “Dev” as she’s affectionately known in advertising circles, is more than a corporate leader; she’s a force for positive change. Her legacy at Ogilvy is marked by groundbreaking campaigns that intertwine social causes and brand building.
Notably, the ‘Fearless Girl’ campaign of 2017, an iconic symbol of workplace gender diversity, stands as a testament to her commitment to impactful creativity.
Accolades and Recognition: A Testament to Excellence
Devika’s achievements haven’t gone unnoticed. She has been honored by prestigious organizations, including being recognized at the 2022 Matrix Awards by New York Women in Communication. Her accolades include titles like NY Power Women, US Advertising Agency Head of the Year, and Working Mother of the Year.
Taking the Reins: Devika’s Vision for Ogilvy
Stepping into the role of Global CEO at Ogilvy, Devika Bulchandani embraces the responsibility of steering a creative network that spans 131 offices in 93 countries. Her vision transcends boundaries, encompassing Advertising, PR, Consulting, and Health.
She embodies Ogilvy’s commitment to pushing the boundaries of creativity, and her track record assures that this iconic agency is in capable hands.
Writing the Next Chapter with Creativity and Collaboration
In the evolving narrative of Ogilvy’s storied history, Devika Bulchandani stands at the helm, ready to script the next chapter.
As she aptly puts it, “David Ogilvy changed the industry 74 years ago, and as we write the next chapter, we will do it together with our clients, using creativity to push the boundaries of what’s possible.” Her leadership promises not just growth but a continued legacy of impactful, purpose-driven creativity.
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